What should you expect from a web design service?
Start with a foundation
If you’re starting from a social media account or brick-and-mortar business, you might be on the fence about buying a website. In the case of a super-lean, self-employment project (such as a profit-generating hobby), it is possible to make do without a website if you’re not intending to grow your business.
However, in order to properly own and harness the full potential of your brand, as well as control and tailor your customer’s journey from browser to loyal buyer, you’ll want a base of operations that acts as the ‘storefront’ to your business, regardless of a customer’s location, device, or social media preferences.
Your website's journey from idea to launch
Consultation & Goal Setting
To craft the perfect solution for you, we need to know what your goals are. This includes your opportunities for growth, ideal clients and their pain points, considerations and limitations for ongoing resources, and your brand mood and values that you need to communicate.
Content Planning & Production
Next we need to plan the journey your ideal customers will take. We need to engage them, build their trust, and show them how we’re going to help. It’s at this stage that you’ll want to produce the necessary content, or have the content provided by a professional copywriter. Your content also includes any photography, illustrations, or existing branding that you’d like to incorporate.
Website Design & Build
Next, your website is designed and built using industry-standard tools to produce a beautiful, modern website, tailored to your budget and including your desired functionality. This process may take anywhere from 2 to 8 weeks, depending on complexity, your feedback, and any requested revisions, but we’ll keep you informed every step of the way.
Testing & Launch
After some further tweaks to make sure it’s all working as intended, it’s go time!
Your website will now be ready to ‘go live’! We’ll connect your website to your domain name and set up any email accounts and managed hosting services (such as backups, updates, and SSL certificates) for you.
Search Engine, Speed, & Security Optimisations
Your site will be developed according to best practices, but there’s always some extra steps to make sure your website is fast, secure, and can be found by your ideal customers on search engines. Now that your site is live, we’ll make some changes to your code to help improve its ranking, as well as manually submitting your website’s information to search engine dashboards for faster indexing.
Time to thrive!
Your website is now ready to go – if you’d like training on how to make changes and add new content yourself, we can provide 1-to-1 or on-demand training to help you make the most of it.