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WordPress is a fantastic platform, and with both free and premium plugins, you can extend its functionality beyond simple post-and-display pages, into a fully-functional e-commerce store, membership site, forum, and more. Of course, there’s a downside: too many plugins can have a massive impact on the speed and security of your site!
In some cases, it makes sense for a small business to throw together a super quick landing page for the first few months of trading. But the time will come when you’ve proven your business concept and want to take it to market, and you might consider hiring a web designer.